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February 25, 2012 / Hallie Madenski

J.K. Rowling’s Adult Book Venture

Harry Potter billionaire J.K. Rowling wants to separate herself from the thing she is most famous for. She has a new publisher in Little, Brown and is looking to mature her storytelling in what she calls a “new phase.”

“As her new book is for a different audience, and marks a new literary direction for her, it made sense to separate the two and for her new book to be launched by a different publisher,” said Neil Blair, her agent.

LB publisher David Shelley described the next phase in Rowling’s career as a way to introduce her writing to new readers all over the world. I doubt there’s anyone alive who isn’t familiar with her, but people keep buying Adele’s 21 and it’s over a year old, so I suppose anything is possible.

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